Les Fûrets

Les Fûrets is a French insurance brand known for simplifying the search for competitive insurance rates. I created two visuals using Stable Diffusion to craft an intriguing illusion around their pricing. At first glance, viewers see only a cityscape. However, a closer look—or a slight squint—reveals the hidden prices, embodying Les Furets' promise of quickly discovering great deals without the lengthy search.

Role: AI artist
Client: Belle Agency for Les Fûrets - 2024
Note: The campaign has been printed in large format for billboards.